WEBVTT
1
00:00:00.240 --> 00:00:03.439
Hi, This is Matthew Ricks, and for over twenty five years,
2
00:00:03.560 --> 00:00:06.719
my life's work and passion has been helping you the
3
00:00:06.799 --> 00:00:09.240
artist in the music industry. I started at the age
4
00:00:09.240 --> 00:00:12.400
of sixteen years old at Jive Records being a regional
5
00:00:12.439 --> 00:00:16.239
promotions coordinator, went onto marketing. I've done an ar for
6
00:00:16.359 --> 00:00:20.199
a few separate record labels at different times. I've toured
7
00:00:20.239 --> 00:00:24.359
with bands as a road manager, as merchandise. I've been
8
00:00:24.399 --> 00:00:28.559
a consultant since twenty fourteen. I started doing the Matrics Minute,
9
00:00:28.600 --> 00:00:31.839
which you can listen to on Spotify, Apple Music YouTube
10
00:00:31.960 --> 00:00:35.079
over twenty five million streams and it's just been me
11
00:00:35.200 --> 00:00:38.079
about ninety seconds talking to you about the music industry,
12
00:00:38.079 --> 00:00:40.640
whether it be touring, record labels or any of that stuff.
13
00:00:40.840 --> 00:00:45.079
And I get emails from artists at Matthewricks dot com
14
00:00:45.079 --> 00:00:47.000
that want me to answer their question and give them
15
00:00:47.000 --> 00:00:49.640
some advice whatever. So what we're going to do now
16
00:00:49.799 --> 00:00:52.719
is talk about it on YouTube and if you're listening
17
00:00:52.799 --> 00:00:55.520
to it in podcast form, because I feel like a
18
00:00:55.520 --> 00:00:58.640
lot of times with artists, you might feel like your
19
00:00:58.679 --> 00:01:02.000
situation is so unique. We all think like we're gondless,
20
00:01:02.039 --> 00:01:04.000
We've got problems in our lives, are working or whatever.
21
00:01:04.439 --> 00:01:07.879
We all think, well, my situation is so unique, but really,
22
00:01:07.879 --> 00:01:09.480
when you talk to people, you find out that it's
23
00:01:09.480 --> 00:01:12.079
not that unique or it's not that scary. That people
24
00:01:12.120 --> 00:01:15.920
have maybe made worse mistakes than you, or they might
25
00:01:15.959 --> 00:01:18.920
be have journeyed further along the road than you when
26
00:01:18.920 --> 00:01:20.920
it comes to understanding the music industry or being an
27
00:01:20.959 --> 00:01:24.040
emerging artist. I think at times we feel like our
28
00:01:24.120 --> 00:01:27.079
situation is so unique. But what I want to do
29
00:01:27.159 --> 00:01:29.400
with this is, you know, you submit your question because
30
00:01:29.400 --> 00:01:31.280
not only will you get the answer, I'll give you
31
00:01:31.359 --> 00:01:33.480
the best answer I possibly can, but you might be
32
00:01:33.519 --> 00:01:36.239
helping another artist somewhere around the world who's going through
33
00:01:36.280 --> 00:01:39.599
the exact same thing. So we got this email today.
34
00:01:40.079 --> 00:01:44.159
This situation might not be a normal one. That's why
35
00:01:44.200 --> 00:01:46.200
we're gonna start off with this one. This person is
36
00:01:46.239 --> 00:01:48.200
a listener of the Matrics Minute. We're gonna go ahead
37
00:01:48.239 --> 00:01:50.719
and call him Bob. As I answer a lot of
38
00:01:50.719 --> 00:01:52.879
your questions, We're gonna have a lot of bobs just
39
00:01:53.480 --> 00:01:55.719
what it is. It's just weird. A lot of bobs
40
00:01:55.760 --> 00:01:58.319
in the world, and I think his questions is a
41
00:01:58.400 --> 00:02:02.040
unique one. So let's dive in to this and once again,
42
00:02:02.040 --> 00:02:04.040
if you have a question that you want answered on
43
00:02:04.079 --> 00:02:06.079
the music, about the music industry or the music business,
44
00:02:06.159 --> 00:02:10.159
just go to Matthewicks dot com. Here's the email. He says.
45
00:02:10.199 --> 00:02:13.080
Hi'm Matthew, my name is Bob, And before anything else,
46
00:02:13.840 --> 00:02:16.080
I just want to say I am a huge fan
47
00:02:16.240 --> 00:02:18.599
of the Matrics Minute. I've been following it for a
48
00:02:18.639 --> 00:02:21.879
few years now and I appreciate all that you put
49
00:02:21.919 --> 00:02:26.120
into it. Thanks Bob. That means a lot, actually means
50
00:02:26.120 --> 00:02:28.759
more than you know. The Matrics Minute was created to
51
00:02:28.840 --> 00:02:33.439
pour back into artists and not have them be scammed
52
00:02:33.520 --> 00:02:36.919
or have to pay, you know, five hundred dollars for
53
00:02:37.000 --> 00:02:40.840
information that is readily available to those in the music industry.
54
00:02:40.879 --> 00:02:42.560
And I feel like the music industry is one of
55
00:02:42.639 --> 00:02:46.039
those things that we constantly If you're in the music industry,
56
00:02:46.080 --> 00:02:49.199
you constantly feel like you got to be worried about
57
00:02:49.199 --> 00:02:52.039
someone stealing your ideas or you know, trying to best
58
00:02:52.080 --> 00:02:54.080
you or any of that stuff. And when I started
59
00:02:54.120 --> 00:02:56.479
the Matrics Minute, I just really didn't care, like I
60
00:02:56.520 --> 00:02:57.919
was just going to give you everything I got because
61
00:02:57.919 --> 00:03:01.240
I also know that this is a really a industry
62
00:03:01.639 --> 00:03:04.439
and even ten years ago, what it was ten years
63
00:03:04.439 --> 00:03:07.000
ago is not what it is today. Let's jump into
64
00:03:07.039 --> 00:03:09.919
this question. He said recently, I stepped into something brand
65
00:03:09.960 --> 00:03:15.159
new for me, making Christian music. Christian music is cool.
66
00:03:15.319 --> 00:03:18.400
I love a lot of Christian music, depending on what
67
00:03:18.439 --> 00:03:21.719
it is. I think Christian music is having a serious
68
00:03:21.800 --> 00:03:25.080
moment right now in the industry, with artists like Forrest Frank,
69
00:03:25.319 --> 00:03:29.360
artists like Lacree, artists like Brandon Lake. I think that
70
00:03:29.560 --> 00:03:32.439
Christian music is not what it was twenty years ago
71
00:03:32.520 --> 00:03:34.360
or longer, where it was pretty lame. To be honest
72
00:03:34.400 --> 00:03:36.960
with you, I think that. I mean, I'll be honest
73
00:03:36.960 --> 00:03:39.199
with you. I think Christian hip hop is better than
74
00:03:39.319 --> 00:03:41.840
general market hip hop is these days. I think it's
75
00:03:41.840 --> 00:03:44.960
more creative. I shout out to, you know, the La craze,
76
00:03:44.960 --> 00:03:48.479
the indie tribes of Tory Deshaun's, the Jay Whiteheads like
77
00:03:48.520 --> 00:03:50.479
I just think that these guys are absolutely out there
78
00:03:50.479 --> 00:03:54.080
crushing it and making better music than the general market.
79
00:03:54.319 --> 00:03:56.800
Bob goes out and say, I never made music before,
80
00:03:56.840 --> 00:03:59.800
but I felt a pull to start writing. What I've
81
00:03:59.800 --> 00:04:03.080
been doing is writing lyrics and putting them into instrumentals
82
00:04:03.080 --> 00:04:05.680
of songs I already love and know, and so does
83
00:04:05.719 --> 00:04:12.680
everyone else. So we have a parody situation happen here.
84
00:04:12.960 --> 00:04:16.240
But props to you for starting something. Most people would
85
00:04:16.319 --> 00:04:19.560
love to start writing music or recording music, and it's
86
00:04:19.759 --> 00:04:21.199
it's one of the it's what I like to call
87
00:04:21.279 --> 00:04:24.920
the one of these days. It's it's the Hawaii postcard
88
00:04:24.920 --> 00:04:27.800
that sits on so many people's refrigerators that one day
89
00:04:27.839 --> 00:04:29.439
I'm going to make it to Hawaii and then they
90
00:04:29.519 --> 00:04:31.319
just you know, they end up dead and they never
91
00:04:31.360 --> 00:04:34.439
went to Hawaii. So props to you, Bob, for starting
92
00:04:35.720 --> 00:04:39.800
to do something and be creative and not just sit
93
00:04:39.839 --> 00:04:41.920
there and talk about it one day. A lot of
94
00:04:41.920 --> 00:04:44.279
people dream of making music, but you actually took the
95
00:04:44.319 --> 00:04:47.120
step and began writing, and that's a huge deal. So
96
00:04:47.319 --> 00:04:49.600
I do want to call you out for that. His
97
00:04:49.680 --> 00:04:51.839
email says, now I'm at the stage where I'd like
98
00:04:51.920 --> 00:04:54.399
to start recording, but I've run into what feels like
99
00:04:54.439 --> 00:04:57.040
a pretty big roadblock. Most if not all, of these
100
00:04:57.079 --> 00:05:01.879
songs would require derivative license. Yeah, I mean, if you're
101
00:05:01.879 --> 00:05:07.399
going to pull the music from a Bruno Mars song,
102
00:05:07.560 --> 00:05:11.199
or you're gonna pull a Paul McCartney song and use
103
00:05:11.279 --> 00:05:17.040
their music and put Christian lyrics on it, it does fall
104
00:05:17.120 --> 00:05:20.480
under derivative works. And the and I mean, the simple
105
00:05:20.519 --> 00:05:23.519
reality is that publishers for big songs are big artists,
106
00:05:23.519 --> 00:05:27.120
aren't handing those those out to just anybody who contacts them,
107
00:05:27.279 --> 00:05:29.800
especially when you're a brand new artist, because they're gonna
108
00:05:29.800 --> 00:05:32.639
protect that brand more than anything. Even if you were
109
00:05:32.720 --> 00:05:35.639
able to break through and get get on someone's radar
110
00:05:35.839 --> 00:05:39.000
to get a derivative license, I think the cost is
111
00:05:39.079 --> 00:05:42.879
going to be maybe your salary for a year. So
112
00:05:43.319 --> 00:05:45.839
I definitely would tell you not to put your energy
113
00:05:45.879 --> 00:05:50.480
there because I think that you're not You're gonna get ignored.
114
00:05:50.480 --> 00:05:53.040
You're gonna get ignored by everybody. But if you do
115
00:05:53.160 --> 00:05:56.480
happen to have somebody squeak through and contact, you know,
116
00:05:56.560 --> 00:05:58.879
reply to you, the cost is going to be more
117
00:05:58.920 --> 00:06:01.319
than you're willing or that you should be willing to spend.
118
00:06:01.839 --> 00:06:04.560
He goes on to say, maybe I could attempt a
119
00:06:04.600 --> 00:06:09.120
fair use or paroity argument, kind of like what whered
120
00:06:09.360 --> 00:06:14.519
L does well. Whered L also gets permission from the
121
00:06:14.639 --> 00:06:17.600
artist that he does parody. Well. As a follower of
122
00:06:17.680 --> 00:06:21.720
Jesus myself, I'd be very careful of claiming you're writing
123
00:06:21.759 --> 00:06:28.720
worship music and putting it under the parody genre. He says,
124
00:06:28.720 --> 00:06:34.120
except mine would be worship instead of humor parody. Worship.
125
00:06:34.519 --> 00:06:39.000
That's a new genre, never heard of that one. I
126
00:06:39.000 --> 00:06:41.079
do get a lot of emails at times from artists
127
00:06:41.120 --> 00:06:43.480
who are basically want to rip off somebody else's work
128
00:06:43.920 --> 00:06:47.879
and they want to use it under the parody umbrella.
129
00:06:49.040 --> 00:06:53.600
But parity production protection under fair use is very specific.
130
00:06:54.319 --> 00:06:59.399
It only works when you're poking fun at the original artist.
131
00:07:00.079 --> 00:07:03.680
Worship rewrites don't qualify for that, So that's not a
132
00:07:03.720 --> 00:07:06.879
safe path unless you want to get sued, unless you
133
00:07:06.959 --> 00:07:10.079
want to get a takedown notice from wherever you distribute
134
00:07:10.120 --> 00:07:13.000
these songs. He goes out and say, my other option
135
00:07:13.120 --> 00:07:17.560
is to collaborate with musicians to create original instrumentals and
136
00:07:17.600 --> 00:07:22.600
turn my lyrics into fully original songs. Bob, now you're talking,
137
00:07:23.319 --> 00:07:27.040
and the reason being is because as a Christian, what
138
00:07:27.279 --> 00:07:30.240
is what are the first few lines in the Bible
139
00:07:31.160 --> 00:07:40.600
in the beginning? God created? God is the creator of everything.
140
00:07:40.959 --> 00:07:44.519
The first thing he ever did was create. He didn't parody,
141
00:07:44.560 --> 00:07:47.639
he didn't steal. He created. And you want to make
142
00:07:47.759 --> 00:07:51.120
music to glorify God. I think the best thing to
143
00:07:51.160 --> 00:07:56.759
do is be original and be creative today, also using
144
00:07:56.839 --> 00:08:02.360
your own original ideas. You don't have to worry about lawsuits,
145
00:08:02.360 --> 00:08:04.279
you don't have to worry about anybody saying you're ripping
146
00:08:04.319 --> 00:08:08.519
off Paul McCartney or you know. Also, you don't have
147
00:08:08.519 --> 00:08:10.920
to go around telling people you do parody worship music,
148
00:08:10.959 --> 00:08:13.000
which I don't know a lot of churches that would
149
00:08:13.279 --> 00:08:18.439
even welcome that idea. You'd have full ownership, no permission needed,
150
00:08:18.519 --> 00:08:22.759
no takedown notices to be worried about, and you get
151
00:08:22.800 --> 00:08:26.959
to flex your creative juices. Basically, what you're trying to
152
00:08:27.040 --> 00:08:29.519
do right now is maybe you're a singer, you're a
153
00:08:29.560 --> 00:08:32.559
great singer, but you know you have chat GPT write
154
00:08:32.600 --> 00:08:35.840
your worship songs for you, Like you're kind of halfway
155
00:08:35.879 --> 00:08:38.120
to the dance, but you're not fully going there now.
156
00:08:38.159 --> 00:08:40.200
You love these songs and you want to honor the
157
00:08:40.240 --> 00:08:43.279
Lord with your songs. You can always take inspiration from
158
00:08:43.320 --> 00:08:46.200
those songs. Take inspiration from the songs you love. Let
159
00:08:46.279 --> 00:08:49.159
them inspire you to create something bigger and better. But
160
00:08:49.200 --> 00:08:54.960
build something new that's original, Build something that is that
161
00:08:55.080 --> 00:08:57.919
is your voice, not Paul McCartney, not pit Bull or
162
00:08:57.960 --> 00:09:00.039
who whoever you plan on ripping off. Because of the
163
00:09:00.120 --> 00:09:03.639
end of the day, even wear it Out is ripping
164
00:09:03.720 --> 00:09:06.240
off these artists, but now you want to do it
165
00:09:06.320 --> 00:09:10.240
without the millions of dollars that Wear Itel uses the publicity.
166
00:09:10.360 --> 00:09:13.759
I mean, a lot of artists do let Wardel use
167
00:09:13.799 --> 00:09:16.399
the songs because they make a lot of money from it.
168
00:09:16.519 --> 00:09:19.440
You're not gonna be able to offer them that. So anyways, Bob,
169
00:09:19.480 --> 00:09:21.720
thanks for sending in the email. I hope that helps
170
00:09:22.519 --> 00:09:24.679
not only you, but others who might be stuck in
171
00:09:24.720 --> 00:09:28.600
that same crossroads, which I hope there's not a lot
172
00:09:28.600 --> 00:09:31.799
of artists who are looking to become the next generation's
173
00:09:31.799 --> 00:09:34.360
Wear it Out, but hey, I've seen weirder things happen
174
00:09:34.799 --> 00:09:36.879
for anyone else watching. If you have a question on
175
00:09:37.080 --> 00:09:40.120
the music industry and want me to answer it on camera,
176
00:09:40.240 --> 00:09:41.960
for not only you, but for the rest of the world,
177
00:09:42.000 --> 00:09:44.399
maybe you can help some other artists in the journey
178
00:09:44.399 --> 00:09:47.000
that you're in. Just go to Matthew Rigs dot com
179
00:09:47.039 --> 00:09:51.200
and click submit your question. Make it two to five
180
00:09:51.240 --> 00:09:53.240
paragraphs so it's not too long, but it's also not
181
00:09:53.320 --> 00:09:56.320
too short. We'll respond as soon as we possibly can.
182
00:09:56.960 --> 00:09:59.759
I am Matthew Ricks and until next time, I will
183
00:09:59.759 --> 00:10:06.600
talk to you later. H